Your Dream, My Mission!

Front-End Rental Search vs Landlord Tools

[Editor’s note: This is an excerpt from the conclusions from the category product review series for the small landlord property management software sector. It answers two of the questions posed in the introduction. Originally published in the Geek Estate Mastermind.]

Are backend landlord tools and front-end rental search products in conflict with each other?

These two will continue converging into one another. Zumper and Zillow are starting from the search side, while Avail and Cozy are on the flip side. Airbnb is a different animal altogether. There are areas where goals conflict. For instance, first in and banned evictions are both loved by tenants but hated by landlords. That said, those are both regulation issues. One area where they align is that tenants want to search a comprehensive supply and landlords want to reach the largest possible renter audience (as long as they are qualified).

Will Cozy and Avail end up adding a search experience or syndicating to more partners?

I believe both will continue to focus on syndication, particularly Avail because it does not have the benefit of a large audience on its own (Zumper, Zillow, and Cozy all have access to leverage). Given Cozy operates inside the confines of CoStar, it is far more likely to be built out as a benefit to the company’s customers already using its broad search assets (especially following the acquisition of RentPath), rather than trying to win a syndication battle.

The post Front-End Rental Search vs Landlord Tools appeared first on GeekEstate Blog.

 As an agent who's an expert in this local area, I bring a wealth of knowledge and expertise about buying and selling real estate here. It's not the same everywhere, so you need someone you can trust for up-to-date information. My background consists of a variety of talents & interests, from History to computers & Outdoor activities. On my free time you’ll find me golfing, hiking, tending to my Ranch, or spending time with my Family. I enjoy researching a multitude of subjects, music, real estate & web development, to name a few. My personal goal is to help my clients buy or sell to make their real estate dreams into realities. There is only one constant in real estate, service wins.   I am passionate about providing a level of service that stands out from the competition. Exceptional service doesn't necessarily mean working more hours, it means leveraging technology to work smarter. Finding out what best works for my client's needs.   There is no better feeling than helping a family find their perfect home.   Serving Cochise County and Beyond!!